Daraja Fundraising Campaign

Client: Daraja Club

Purpose: Design two different posters to:
-promote their fundraising campaign
-motivate people to donate

Audience: ages 13-19, Drake High School

Details: This year, the Drake Daraja Club is participating in Bay to Breakers to show support and spread awareness for the millions of women who don’t have access to an education. We are running to raise $10,000 for Daraja Academy, a secondary school for Kenyan girls with top academic scores and exceptional leadership skills, but no means to continue their education. Daraja Academy not only provides an education, but everything the girls need to focus on their work, including healthcare, room, board, and school supplies.

Content: include this information on each of your flyers:

There are two ways to donate to Daraja
Qgiv→ https://secure.qgiv.com/event/team/835299/

Venmo→ @DHSdaraja

Design resources:
1. include the logo above
2. refer to the Daraja Academy website for inspiration around layout colors and fonts


Daraja images: photos of Daraja students, buildings and locations.

Daraja flyers– previous flyers for your information.

Daraja background info

Daraja Booth Information Sheet: https://docs.google.com/document/booth-information-sheet

Daraja Academy Website: https://www.daraja-academy.org/why-girls/

Unesco Website: http://uis.unesco.org/en/country/ke?theme=education-and-literacy

Instagram: https://www.instagram.com/drakedarajaclub/

Facebook: https://www.facebook.com/drakedarajaclub/